UNILEVER
Media Strategy & Digital Production
Solution:
Creative
Strategy
Category:
Electronics & Technology
Our Work
Campaign
Meta Messenger Marketing campaign for P/S electric toothbrush
Brand
Unilever
Background & Objectives
Novaon Digital provides Meta Messenger Marketing Solution with chatbot support tools to advertise two electric toothbrush product lines, Sonic and S100 PRO, of the P/S brand. This is a form of advertising that helps connect with people on Facebook, communicating with existing or potential customers to encourage their interest in the brand and products.
Novaon Digital’s Implementations
- Reach: Increase brand awareness for the business, P/S brand, and electric toothbrush products.
- Page Post Engagement: Advertise posts to reach people who are likely to interact with the post and fanpage (interactions include: react, comment, share, view photos…).
- Click to Messenger: Advertising that helps connect with current or potential customers on Facebook, encouraging them to be interested in the product and business.
- Sponsor Messenger: Similar to Click to Messenger, this advertising helps connect with customers via Facebook to increase customer interest.
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